Champagne Goggles
★ Conceptual Creative
★ Copywriter
★ Copywriter
When you’re confident your team is going to win the grand final, but not confident your logo will be seen on the back of their shorts, you need to make alternative arrangements.
Enter: Champagne Goggles.
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For the team, these goggles were a new piece of swag that doubled as eye protection when popping champagne in celebration.
For KFC, they were a PR campaign that hacked post-game celebrations and scored earned exposure across TV, print, digital and social platforms.
Enter: Champagne Goggles.
For the team, these goggles were a new piece of swag that doubled as eye protection when popping champagne in celebration.
For KFC, they were a PR campaign that hacked post-game celebrations and scored earned exposure across TV, print, digital and social platforms.